Creating & Launching Online Courses
And if that's how you're thinking about it, then it's just keeping you stuck and costing you time and money.
In this week’s bite-sized episode of the #UnstoppableBiz Show, I’m sharing
Exactly what your biggest competition IS (and why you’re focusing on the wrong thing)
The number one thing you must do as an online business owner in today’s noisy, overcrowded online space (hint: it’s NOT...
And that's seeing too many smart, talented entrepreneurs and online biz owners work sooooo hard creating a digital course - one they KNOW will change things for the better - only to lose steam because of stupid stuff like money or tech.
Maybe you can relate?
See, contrary to what most experts say, you DON’T need fancy tools like Kajabi or Teachable or fancy website plugins to launch your first digital course…
...and that kind of thinking...
Problem is, the newsfeed is jam-packed with ads that all look and sound the same.
So...how do you go from unseen and unheard in the newsfeed, hustling hard on Stories because no one’s responding to your ads…
...to profitable course launcher?
And in this episode of the #UnstoppableBiz Show, I’m showing you how.
In this video, I’m breaking down...
The 2 levers and persuasion triggers you need to pull for maximum impact
Longing to escape the 1:1 client grind once and for all?
Want to finally say “YES!” to more of what you love and “sayonara!” to stuff you don’t?
If you’ve been dreaming of building a profitable, sustainable, course-based business - that so far hasn’t happened - then watch this week’s #UnstoppableBiz Show where I’m sharing 3 dead-simple habits that will completely transform your online course business.
Unfortunately, all too often the dreams of adding a reliable income stream from an online course are dashed on the rocks of hard reality:
This shit is h-a-r-d.
There are SO many moving parts to creating and launching a digital course, it's easy to overlook a critical piece...or get bogged down, frustrated and confused by all the "goo-roos" out there.
If you've had creating and launching a...
Especially when it comes to your digital course sales page.
When I perform a Quickie Sales Page Audit, one of the biggest challenges most clients who DIY their sales page need to overcome is design.
And I tooootally get it. I’m a copywriter, not a designer. Which means, in the early days, my sales pages usually wound up looking like a...
But when it comes to your digital course sales page, having design that screams DIY is no bueno.
Okay, so first things first: If you had a shitty launch, you’re NOT alone. Most of us make mistakes along the launch road that cause it to fall...
On the flipside, a shitty bonus package can easily make people run far, far away.
Bonuses are an important ingredient of every successful online course launch. Here’s why.
The RIGHT bonuses...
- Increase your course’s perceived value
- Permit covering other topics that are relevant to the course…but not quite a perfect fit to be included in the content itself
- Get people...
Sadly, there’s no way around it...inevitably someone who buys your course won’t be happy with it.
If whether you should offer a money-back guarantee has been on your mind, then you’ll love this week’s episode where I help you navigate the pros and cons of refunds…
...and finally make a decision one way or the other.
Because there’s a debate raging in the online course world about whether you should offer refunds or...
Ever come across a web page that made you drop everything like its hot and read it?
That^^ is the beauty of a great headline. And the fact that you stopped whatever scrolling, skimming or stalking you were doing to pay attention to it means that the writer nailed it.
The headline performed perfectly and fulfilled its purpose.
Sadly, people don’t spend enough time on their headlines (copywriters included!). Which is weird, since it’s what makes people pay attention to YOU and want to learn...
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