Make More Sales

Episode #7: 5 Ways to Write Magical, Magnetic Bullets That Sell

In the last episode, I shared how to write the best attention-grabbing headlines, and why it’s worth the time and effort to to the extra mile (which almost NO ONE does) to make sure yours is as good as it can be.

This week, we’re tackling another element of your sales page that gets almost NO LOVE at all (I’ll tell you what it is in just a sec).

Truth is, so little attention is paid to this section of sales pages, I’ve dubbed it the “Crazy Cat Lady” of the sales page, because it seems that no...

Read more…

Episode #6 | Sales Pages: How To Write Scroll-Stopping Headlines

Ever come across a web page that made you drop everything like its hot and read it?

That^^ is the beauty of a great headline. And the fact that you stopped whatever scrolling, skimming or stalking you were doing to pay attention to it means that the writer nailed it.

The headline performed perfectly and fulfilled its purpose.

Sadly, people don’t spend enough time on their headlines (copywriters included!). Which is weird, since it’s what makes people pay attention to YOU and want to learn...

Read more…

Episode #5: The Easiest Sales Page Framework That Converts

Last week’s #UnstoppableBiz Show kicked off a series of episodes all about Sales Pages.

Every online business owner needs a sales page (and yes...even if you’ve got a brick-and-mortar business you should have one!)...problem is, most don't have a clue when it comes to creating one.

Which means their results suck.

If you're selling digital courses, coaching programs or creative services, or plan on creating a funnel to help you create more passive income, having a sales page that works for you...

Read more…

How To Design A Sales Page That Sells 2019

This episode of the #UnstoppableBiz Show kicks off a multi-part series on creating sales pages that convert.

In this episode, I’m joined by sales page designer Amanda Genther from

Topics covered include:
  • Common design mistakes most DIYers make (and how to fix ‘em)
  • Amanda’s fave design tools and top recommendations for easy DIY
  • Tips, hacks and how-to’s that’ll make your sales page gorgeous AND convert way better
...and more

Seriously... Watch the video now to get the...

Read more…

Facebook Ads For Launching 2019

In this episode of #UnstoppableBiz Show, I’m jamming with Amy Crane, founder of Social Lab Marketing.

Amy’s my go-to gal for all things Facebook Ads. Seriously...she’s probably forgotten more about advertising on Facebook than most of us have learned.

Oh...AND she’s been part of over 200 launches (say whaaaat?!).

So yeah. She kinda knows her shtuff.

Topics we chat about:
  • Common faux pas most of us make when first dabbling in ads
  • Metrics and numbers to pay attention to
  • Budgeting
...and more


Read more…

How To Plan A Successful Launch

Welcome to the #UnstoppableBiz Show, the weekly LIVE Facebook show dedicated to helping you build and grow an #UnstoppableBiz.

Join special guests and me (Lisa-May) as we jam each Thursday at 2 p.m EST / 11 a.m. PST on all things related to being an online entrepreneur: launches, copywriting, ads, design, mindset, wellness and more.

Today marks the inaugural episode (I’m like, pee-my-pants excited!), and I’ll be throwing down how to plan a profitable launch.

I’m breaking down:
  • What NOT to do...

Read more…

5 Great Reasons Why Your Sales Funnel Isn’t Working (And How To Fix It)

If you’ve been head-desking your way through trying to get your sales funnel to actually, y’know, SELL, then stay with me.

Because if your sales funnel isn’t working, chances are good that you’re making at least one of the mistakes I’m breaking down here.


As someone who dissects copy and sales funnels every day, ALL day, and has reviewed hundreds of pages of copy, there are common faux pas I see people make all the time with their funnel.

In just a sec, I’m going to dish on exactly what...

Read more…

The Beebs, Spice Girls and Zeppelin Guide To Tribe-Building

What do Justin Bieber, The Spice Girls and Led Zeppelin have in common?

They know EXACTLY who they exist for and don't give a flying frog's fine ass hair about the people who don't like their music.

Today's lesson is brought to you by the music industry and musicians everywhere. Because they've got it going ON when it comes to knowing who they serve...

...And who they DON'T.

Each musician embraces their unique style.

I mean, where would music be today if these artists stuck with the stuffy "rules"...

Read more…

6 Stupid Ecommerce Startup Mistakes Most Business Owners Make (Are You?)

Ecommerce is the poster child of today’s online business.

With high-profit promises and a wildly low barrier to entry, it’s no wonder ecommerce is considered one of the best online business to start.

After all, almost anyone, anywhere - from your 11-year-old son to your 72-year-old grandmother - can quickly and easily set up a Shopify store and have a business up and running in about a day. Often, in as little as a few hours.

Unfortunately, most eComm startups vanish almost as quickly as they...

Read more…

Shatter Your Stupid To-Do List (Do THIS Instead)

Let’s face it: The life of an entrepreneur includes wrangling a ton of tasks.

And, it’s a LOT like herding cats with ADHD...too many things moving in too many different directions.

If you’re anything like most entrepreneurs (myself included), your to-do list has anywhere from 10 - 30 items on it for any given week. Sometimes even more.

And often, the list grows as the week progresses.

If there’s one thing I’m guilty of, it’s being over-enthusiastic about my to-do’s, and severely under-estimating...

Read more…